How to get Booked & Paid to Speak Again and Again and Again


If your goal is to get bookings and make more money then this is the course for you. The content comes from studying speakers getting booked most often and paid the most during our time working in a top international speaker bureau.

In the course we share our years of Speaker Bureau experience and what the 1% most booked speakers do and do not do.  This course does exactly what it says on the tin it will help you get booked again and again and again.

Here's a breakdown of the course content:

Essential but often overlooked basics

  • Mistakes speakers make
  • 4 Thought Provokers
  • The importance of generating the right emotions
  • Impact Essentials
  • The Psychology of Influencing
  • Overcoming nerves

Understanding the marketplace

  • Keeping on top of market trends and language
  • 5 Trends we are seeing in the market that are set to continue
  • Identifying your target market
  • Nailing your niche and positioning 
  • How your competitors can open doors for you
  • How to price yourself
  • T’s and C’s and contracts

Ensuring your content is relevant, memorable and easy to understand

  • 3 things to have in your back pocket before you scope
  • Quality scoping that wins you the gig (and more!)
  • Delivering powerful. memorable and easy to remember talks and sessions
  • Arranging your talk
  • Being memorable
  • PowerPoint hints and tips  

Building a competitive profile that gets you better fees

  • Elements of an expert speaker profile
  • Differentiate with your headline
  • How to write your expert speaker bio
  • Testimonials that will help you get booked
  • Topics and Takeaways
  • Build a portfolio of services
  • Introductions
  • To consider when it comes to photos and videos
  • Showreels
  • More than "just" a speech

ROI opportunities

  • Blended learning
  • Virtual delivery design tips and techniques
  • Getting visible, getting known and getting gigs

Harnessing the power of video

  • Why LinkedIn is a goldmine of potential bookers
  • Social Media
  • Some content creation tips
  • Your Speaker website
  • Representation: Agents, Bureaus, Managers
  • You’re listed with a bureau, but you aren’t getting booked. Here’s why.
  • Do you need to write a book?

As an additional bonus you will also receive a one-to-one 30 minute session included in your course - with either Maria Franzoni or Mary Tillson where you can get feedback, support and advice on the content they have shared.

TOTAL VALUE - Priceless!    

GBP 997 plus VAT

What a few of our speakers have said of our programmes:

"I was lucky enough to meet and be coached by Maria Franzoni quite early in my move from team building to speaking.  I think she saved me 5 to 10 years of expensive trial and error." Tom Morley, Rockstar Activator

"This programme has been a game changer for me. I feel equipped and supported by a team of professionals focussed entirely on my success in sharing knowledge. Each outstanding in their field and each determined to get the best possible outcome. Straight talking, informative and challenging. I loved every session and came away inspired and equipped to speak." Suzie de Rohan Willner, CEO of Toast

The course has been created by:


Maria Franzoni

Maria Franzoni has been selling business speakers to global corporates for over 23 years and is a leading expert on knowing what they are looking for when choosing a speaker. She knows why a client will choose one speaker over another and why 1% of the Speakers get 80% of the bookings.

To learn more about Maria:

Maria Bio




Mary Tillson

Mary Tillson is Head of Speaker Coaching & Momentum, helping speakers develop their content and messaging, and maximise their personal impact and delivery style to ensure that they are at all times relevant, memorable and make it easy for their audience to be able to listen to and understand them. 

To learn more about Mary:

Mary Bio


What are most speakers missing that corporate clients look for? A killer showreel.

In my free guide to showreels that get you booked, I share with you the seven key elements to consider when making your showreel, and professional editing is only one of them!

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